Cookie Policy

What are cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites function correctly, to remember your preferences, and to provide website owners with information about how visitors interact with their site.

Cookies do not typically contain information that directly identifies you. However, personal information we may hold about you can in some cases be linked to data stored in or obtained from cookies, in which case we treat that combined data as personal information.

In addition to traditional browser cookies, this website uses localStorage — a browser storage mechanism that works similarly to cookies but is stored locally on your device and is never transmitted to any server. Where this distinction matters, it is noted in the inventory below.

What cookies do we use?

We use three categories of cookies and tracking technologies on this website:

A full list of every cookie and tracking technology in use — including the specific provider, cookie name, purpose, and expiry — is provided in Section 3 below.

Cookie inventory

The table below is a complete inventory of all cookies and local storage entries set by or on behalf of Letlou Energy. Cookies marked Consent required are only set after you accept analytics cookies via our consent banner.

Cookie names may vary slightly depending on browser and service version. This inventory is reviewed annually and updated whenever a new service is added or removed. Additional short-lived session cookies may be set for essential site functionality but do not persist beyond your browser session.

Service providers

This section describes each third-party service in use on the Letlou Energy website, what data each collects, how it is used, and where you can find that provider's privacy documentation.

Google Analytics 4 (GA4)

Google Analytics 4 is a web analytics service that helps us understand how visitors use our website. When you consent to analytics cookies, GA4 sets cookies on your device and transmits anonymised usage data to Google's servers in the United States.

What GA4 collects:

• Pages visited and time spent on each page.
• Approximate geographic location (city and country — not precise GPS coordinates).
• Device type, browser, operating system, and screen resolution.
• Referral source (how you arrived — e.g., search engine, direct link, social media).
• Whether you are a new or returning visitor.
• Events such as form submissions, outbound link clicks, and file downloads.

GA4 does not store or log full IP addresses. Unlike the previous Universal Analytics platform, GA4 is designed not to retain IP data. Your IP address is used only to derive approximate geographic location and is then discarded.

Data is processed under a Data Processing Agreement between Letlou Energy and Google LLC, which requires Google to protect personal data to a standard consistent with POPIA.

Microsoft Clarity

Microsoft Clarity is a session recording and heatmapping tool. When you consent to analytics cookies, Clarity records anonymised data about how you interact with the website and sends it to Microsoft's servers in the United States.

What Clarity collects:

• Mouse movements, clicks, and scroll depth across pages.
• Rage clicks (repeated rapid clicks indicating frustration) and dead clicks.
• Session replays — a reconstruction of your browsing session for UX analysis purposes.
• Heatmap data showing which areas of a page receive the most interaction.
• Device type, browser, and operating system.
• Page URLs visited during a session.

Clarity is configured to automatically mask text entered into form fields, so passwords and contact form inputs are not captured. Clarity does not collect payment card information. Session recordings are anonymised and are not linked to your name or email address.

Data is processed under Microsoft's Data Processing Agreement. You can opt out of Clarity by declining analytics cookies on your first visit or by clearing your browser's local storage to reset the consent banner.

Cloudflare Turnstile

Cloudflare Turnstile is a CAPTCHA-free bot-protection service used on our contact and proposal forms to distinguish human visitors from automated bots. It is a privacy-friendly replacement for traditional CAPTCHAs.

What Turnstile collects:

• Browser and device characteristics (user agent, screen properties) for bot detection.
• Interaction patterns during form completion (timing, mouse movements — not stored).
• IP address, used transiently to assess abuse signals and immediately discarded.

Turnstile is designed to be cookie-less by default for most users. The __cf_bm cookie is set only in specific cases where Cloudflare requires additional bot-management signals. It expires within 30 minutes and is never used for tracking or advertising purposes.

Turnstile does not display images or puzzles to users, does not read other cookies on your device, and does not fingerprint your device for advertising purposes.

Font Awesome (cdnjs)

Font Awesome provides the vector icon library used throughout this website — navigation icons, service card icons, footer icons, and more. The icon stylesheet is loaded from the Cloudflare public CDN (cdnjs.cloudflare.com).

What Font Awesome collects:

• A standard HTTP request log entry (IP address, browser, timestamp) is generated by the CDN when the stylesheet is loaded. This is standard for any CDN-hosted asset and is not used to track you.
• No cookies are set. No personal data is collected beyond what is inherent in a standard HTTP request.

LinkedIn

This website includes links to Letlou Energy's LinkedIn profile and, where present, embedded LinkedIn content. Clicking an outbound link to LinkedIn takes you to LinkedIn's platform where their own cookie and privacy policy applies.

What LinkedIn may collect:

• If you are logged into LinkedIn and interact with embedded content on this page, LinkedIn may set cookies to track that interaction for analytics and advertising purposes on their platform.
• LinkedIn outbound links do not set cookies on the Letlou Energy website.

Letlou Energy does not control LinkedIn's cookies. Please refer to LinkedIn's Cookie Policy for a full description of the cookies they set and how to manage them.

How to control cookies

When you first visit our website, a cookie banner appears showing three categories: Strictly Necessary (always on), Analytics & Performance, and Functional. You can choose Decline all, Accept all, or toggle the Analytics and Functional categories individually and select Save preferences. Your choice is stored in two cookies — letlou_consent_analytics and letlou_consent_functional — each valid for one year.

Changing your preferences

• Using the toggles above — Switch the Analytics & Performance or Functional toggles directly on this page. Changes take effect immediately and are saved to your browser for one year.
• Cookie Settings button — Once you have made a choice, a floating "Cookie Settings" button appears in the corner of the screen. Selecting it reopens the banner with your current preferences pre-filled, so you can change your choices at any time without clearing any data.
• Reset the consent banner — Delete the letlou_consent_analytics and letlou_consent_functional cookies from your browser. The banner will reappear on your next visit and you can make a new choice.
• Browser settings — Most browsers allow you to block or delete cookies at the browser level. Instructions for common browsers:
  • Google Chrome
  • Mozilla Firefox
  • Safari
  • Microsoft Edge

Please note that disabling cookies entirely may affect the functionality of some features on this website, including form submissions protected by Cloudflare Turnstile and the cookie banner's ability to remember your preferences.

Opting out of analytics

If you have accepted analytics cookies but later wish to opt out, you can:

• Use the Cookie Settings button — Select the floating "Cookie Settings" button, then choose Decline all, or switch off the Analytics & Performance toggle and select Save preferences. When analytics consent is withdrawn, a window['ga-disable-G-4LJSLCTYM7'] = true flag is set, preventing Google Analytics from executing, and Microsoft Clarity is not loaded on subsequent page views.
• Reset the consent banner — Delete the letlou_consent_analytics cookie from your browser. The banner will reappear on your next visit; choose Decline all or switch off Analytics & Performance.
• Google Analytics Opt-out Add-on — Google provides a browser add-on that prevents GA4 from collecting data across all websites you visit. Download the add-on
• Microsoft Clarity opt-out — You can opt out of Clarity data collection across all websites by visiting Microsoft's privacy settings .

Updates to this policy

We update this Cookie Policy whenever a new service is added, an existing service is removed, or legal requirements change. The "Last updated" date at the top of this page and the Revision History table reflect the most recent changes. We encourage you to review this policy periodically.

If we make material changes — such as adding a new analytics or tracking service — we will notify you through a prominent notice on the website so you have the opportunity to review and update your consent preference.

Contact us

If you have questions about this Cookie Policy, our use of cookies, or your data privacy rights under POPIA, please contact the Information Officer: